Your video content on social media is one of the first points of contact with potential clients. It’s where you get to tell your stories from within your brand, share your knowledge, and connect with your audience. But what if your videos are missing this one thing – personality?
When marketing your program or course, your goal should be to guide your ideal clients through these stages and help them make an informed decision to purchase your program or course. And one of the most effective ways to do this is by using video in your launch – in addition to email and other social media content.
