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Hey there, I´m Sophia

Social Media Manager and Copywritter

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Website Copywriting

What’s the Big Deal About Social Proof?

What’s the Big Deal About Social Proof?

Tucked away in one of many folders on my laptop is a folder for social proof… After being knee-deep in exciting work, I always make sure to update this folder with social proof for my website, email subscribers, and social media community. Social proof is also one of...

Frustrating Results of Ghosting Email Subscribers

Frustrating Results of Ghosting Email Subscribers

Here's the thing, ghosting your email subscribers isn't cool. Now, trust me I understand just how busy things can get while building your brand, but here's the truth - your marketing matters. HERE'S WHY: The chances of someone actually taking action with this tactic...

3 Wins to Gain from High-Level Copywriting

3 Wins to Gain from High-Level Copywriting

Let's be real, running a brand takes a lot of time and energy. High-level copywriting is certainly one of the vehicles that makes everything move along smoothly. This is especially true if you're stuck on coming up with the right words to say...stuck trying to make...

Pumpkin Spice Latte Edition of Content Marketing

Pumpkin Spice Latte Edition of Content Marketing

If you're thinking of giving up on content marketing, think again. I'm personally not a fan of pumpkin spice latte or anything pumpkin. However, if these flavors existed, I'm sure I'd be on board. Until then, here's my version: BASE OF BRAND AWARENESS Remember "your...