How Online Coaches Can Prevent Launch Week Burnout
Launch week arrives and you're running on four hours of sleep, answering DMs between bites of cold pizza, and wondering why you forgot to eat lunch. Burnout during launch week happens because you're trying to do everything at once while showing up for the people...
Oops! You’re Procrastinating on Your Launch Copy Again
Launch week is two days away and you're rewriting your sales page at 11 PM while trying to film videos you meant to batch last Tuesday. The emails that are supposed to be going out tomorrow morning are sitting in your drafts folder. This keeps happening because...
Why Your Videos Get Views but Not Clients
Your videos look great. The lighting is decent, editing is smooth, and you’re posting consistently. But when it comes to booking calls or selling your services, nothing's working. Well turns out production quality alone won't save a video with weak messaging. Service...
4 Cozy Fall Hobbies to Inspire Fresh Creativity
I saw someone painting a framed mini kit on TikTok and immediately tracked it down at Michael’s. It was a paint-by-numbers project, peaceful and easy to work on. The project had me thinking about other cozy fall hobbies I’ve been wanting to try. Nothing too intense,...
4 Website Copy Mistakes That Cost You Clients
When was the last time you landed on a website and thought, “This isn’t for me?" Two seconds later, you’re already clicking the X. It’s not always the design. Sometimes the colors look great, the photos are gorgeous… but something still feels off. Nine times out of...
Your Instagram Reels Can Now Rank on Google
Instagram made a quiet change, but for service-based business owners who create content to connect with potential clients, the impact isn’t small. Meta content from public business accounts can now appear in Google search results. It’s a shift that makes Reels and...
What Scarlett Johansson’s $14.8B Box Office Win Reveals
Scarlett Johansson now holds the title of highest-grossing lead actor in box office history. Her latest role in Jurassic World: Rebirth pushed her total global earnings past $14.8 billion. Her momentum didn’t come from one standout performance. A record like that was...
Things TV News Taught Me About Video Marketing
In 2013, I landed my first TV news job, making $10 and some change an hour while doing the work of four people...reporting, filming, editing, and running the station’s website. And because my paycheck barely covered the essentials, I picked back up my college job at...
Creative Ways to Grow Your Email List in 2025
Most email marketing advice is played out. We’ve all seen the same advice recycled over and over...offer a freebie, slap a form on your site, and hope for the best. But if that strategy actually worked, you’d already have a growing list of subscribers who love hearing...