Creative Ways to Grow Your Email List in 2025
Most email marketing advice is played out. We’ve all seen the same advice recycled over and over...offer a freebie, slap a form on your site, and hope for the best. But if that strategy actually worked, you’d already have a growing list of subscribers who love hearing...
TikTok Drama, Meta’s Moves and Why Your Brand Stories Matter
If you’ve been relying on TikTok for growth or wondering what Meta’s been up to lately, then keep reading. Big changes are So…TikTok may be getting kicked out of the U.S., Meta’s trying to make us BFFs with bots, and ditch their official fact-checkers. If you’re...
The One Video Type Every Lawyer Needs to Attract Quality Clients
Lawyers, you know the right clients can make or break your practice. The quality, dream-case clients who respect your expertise are out there, but the question is, "How do you get them to choose you?" Well, there’s one type of video that can completely change the way...
What Running a Magazine Taught Me About Writing Websites
In 2013, I started Memoirs of a Virtuous Woman as a blog. I wanted to create a space where women could share their stories and find support walking the narrow path in Christ. The blog took off, and by 2016 it grew into a quarterly print/digital magazine with...
Email Marketing Fails You Didn’t Know You Were Making
So, you checked your email analytics and… yikes. Open rates are flatlining, click-throughs are basically non-existent, and conversions? Yeah, let’s not even go there. But don’t panic, things can change. I started using email marketing in 2014 and I know exactly what...
4 Ways to Stop Overthinking Videos and Get Consistent
Creating videos takes work. Planning shoots, thinking up ideas, and posting every week can eat up time and energy. With a few simple strategies, you stop overthinking videos. Things can actually get easier, and maybe a bit fun. Why Social Media Videos Matter People...
How I Build Strong Client Relationships
When I started my business in 2019, I quickly learned that strong client relationships are everything. They keep things running smoothly and are the backbone of long-term success. So how do I build these connections? Here’s a peek into how I work with my clients and...
Safe Space Captions for Therapists, 3 Types for Instagram
Many therapists struggle to engage with their potential clients online, especially when it comes to creating safe space captions for therapists on Instagram. They often find themselves wondering, "What kind of content should I post?" or "How can I use safe space...
Real Estate Social Media Captions to Attract Buyers
Are your real estate listings getting lost in the social media shuffle? Wowing potential buyers with compelling real estate social media captions can turn a simple property post into an amazing opportunity. Here are 5 caption ideas that will improve your real estate...