by Danielle Wallace | May 19, 2020 | Website Copywriting
When was the last time most of your email subscribers actually opened your email? This is a big deal! When it comes to your brand’s email list open and click rates matter. They both tell you how valuable and engaging your content actually is. In fact, most open rates...
by Danielle Wallace | May 7, 2020 | Uncategorized
Have you ever wondered why no one is reading your subscriber emails? Instead they’re hitting delete and moving on. Maybe you’re also wondering why people are constantly unsubscribing altogether? Fortunately, there are ways to stop this. It’s important that...
by Danielle Wallace | Apr 27, 2020 | Uncategorized
We all know that it takes grit and commitment to stand out in the creative space. I recently had the chance to chat all about the importance of clear branding with Erica Sullivan – the host of “The Innovator Podcast.” It was such an amazing...
by Danielle Wallace | Apr 23, 2020 | Uncategorized
“How can we be better than the competition?” That’s something I heard a lot while working in television news as a reporter. It’s something I also still hear in the content marketing space working with brands who have all of the bright intentions of successfully...
by Danielle Wallace | Apr 21, 2020 | Uncategorized
NOTHING is perfect, but there are some things that you must live by as a creative brand. 1. ALWAYS STAY TRUE TO YOUR VALUES AND MISSION There’s SO much information at our fingertips. Cut the noise of comparison and stay true to your brand’s mission. So...
