With almost EVERY potential client, I get told “I need help with more engaging copy that connects and converts my ideal client.”
OR…
“I need a lot of direction with my content strategy and content plan.”
I totally understand!
Strategic and authentic copy can be tricky.
Especially when storytelling elements are key to bridging the gap between you and your target audience.
This is why I reassure every potential client how I can support them.
I like to prepare my clients for every project by explaining my 3-step process:
1. Defining – Gaining clarity of your brand’s goals and needs for each project.
2. Strategizing – Getting to the root of your brand’s messaging to drive action.
3. Extracting – Compiling all of your brand’s attributes to extract the most compelling facts and flip them into cohesive, sales-driven narratives.
I also like to prepare clients by explaining my process for kicking off our partnership. This process entails:
Sending over a deep dive questionnaire
This questionnaire prepares me for our strategic kick-off sessions. I usually include some tough, but NECESSARY questions here that will help me to start getting to the root of their brand’s messaging.
Having strategic kick-off sessions
These sessions are essential for diving into the unique story behind their brand, brand voice, target audience, gaining clarity around the brand’s solution, content ideas, etc.
If you’re nervous about done-for-you copywriting or having someone build a storytelling content strategy for you, remember this:
I’m all about collaboration and making sure your project turns out exactly how you envision.
And if you don’t know what you’re envisioning, we’ll explore that together.
Wondering about what it’s like to work with me for done-for-you copywriting services OR a Story-Selling VIP Day?
Click here to schedule some time on my calendar to chat about your goals and needs.
I’d love to know how I can support you!
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