STORY-SELLER’S YOUTUBE LAB
VIDEOS THAT WORK HARDER
WITH DANIELLE WALLACE
Struggling to create YouTube videos that actually sell your services?
You spend hours scripting, filming, and editing, but your message isn’t landing.
You don’t know how to structure videos that actually keep viewers engaged and ready to buy.
Your videos sound like everyone else’s instead of positioning you as the go-to expert.
You’re missing a system for consistently creating engaging, story-driven videos that bring in clients.
You’re too focused on fancy edits, when what really sells is a strong story.
Many business owners spend hours creating YouTube videos, but without the right story, their content isn’t building trust or sales.
What if…
Your YouTube videos consistently brought in high-quality leads—without chasing trends or guessing what works?
You became the go-to authority in your field because your videos told stories that made viewers trust you (and want to work with you)?
You had a simple storytelling system that turned every video into a tool for selling, without feeling pushy?
You knew exactly how to structure your content, so people actually watched your videos, and took action?
Instead of overthinking, refilming, and over-editing, you had a repeatable system for turning your brand stories into powerful, sales-driven videos?
NOW YOU CAN, WITH THE STORY-SELLER’S YOUTUBE LAB

A 12-week group program that teaches entrepreneurs how to turn YouTube into their most powerful sales tool using storytelling, not algorithms.

Book a disvovery call
Partner with a Story-Seller
FOR VIDEOS THAT SPEAK
directly to your ideal customer or client.

WHAT TO EXPECT
Story-seller's framework
A step-by-step framework for creating YouTube videos that sell through storytelling, not simply content creation.
Story-first editing
Master easy, time-saving editing techniques that enhance your story (without overcomplicating the process).
Platform mastery emotional connection formula
Learn how to use personal stories, emotions, and connection to make people trust you, and buy from you.
DO NOT EXPECT
YouTube hacks or algorithm tricks
We’re not chasing trends, hacking the algorithm, or “beating” YouTube’s system.
Viral growth and empty metrics
Millions of views mean nothing if they don’t bring in leads or sales. This is for business owners who want videos that actually convert.
Overcomplicated Editing
You won’t spend hours learning complex editing software. Instead, you’ll master simple, story-driven editing techniques that make your videos more engaging.
THE STORY-SELLER’S YOUTUBE LAB
Your investment – $1,500 or $500/month for 3 months
Inside The Story-Seller’s YouTube Lab
The Story-Seller’s Framework – Forget random content. Every video has strong storytelling. You’ll learn a proven structure to make videos that hold attention, build trust, and turn viewers into buyers.
5-Second Hook Formula – If people don’t stay, they don’t buy. You’ll master the art of instantly hooking viewers, so they don’t simply watch. They stay, engage, and take action.
Your Personal Story Vault – Never run out of content ideas again. Build a bank of high-impact brand stories that make every video feel effortless, and position you as the expert people trust.
Showing Your Personality on Camera – You don’t need to be perfect. You need to be memorable. Learn how to show up naturally on camera, let your personality shine, and connect with your audience through authentic storytelling.
Story-First Editing – Editing shouldn’t be the hardest part. Learn quick, effective editing techniques that make your videos more engaging, without spending hours in post-production.
Evergreen Visibility Plan – Your videos should work for you 24/7. Learn how to create story-driven content that stays relevant, attracts leads, and sells long after you hit publish.
Community Inside The Story-Seller’s Green Room – An exclusive, behind-the-scenes space, where you’ll network with fellow business owners, get storytelling feedback, and refine your message before your videos go live.
Live Coaching & Personalized Feedback – Get expert eyes on your videos every week. Join weekly live coaching calls where I’ll give real-time feedback on your storytelling, delivery, and video strategy, so you always know exactly what’s working and what to improve.
Do you have questions?
FREQUENTLY ASKED QUESTIONS
01 Who is The Story-Seller's YouTube Lab for?
This program is for entrepreneurs who want to use YouTube to sell through storytelling. If you’re tired of chasing trends and want a simple, repeatable system for creating videos that actually grow your business, this is for you.
02. Do I need experience on YouTube to join?
Nope! You don’t need a big channel or past YouTube experience. This isn’t a YouTube growth program. It’s a storytelling program that helps you sell using video. It doesn’t matter if you’re just starting or have posted a few videos, this program will give you a strategy that works.
03. What if I’m not confident on camera?
You don’t need to be “camera confident.” You simply need to be yourself. Inside the program, I’ll show you how to bring your personality to life on video so your content feels natural, engaging, and authentic.
04. How much time will this take each week?
Expect to dedicate about 3-5 hours per week to the program. This includes watching lessons, implementing what you’ve learned, and attending weekly live coaching calls to refine your content.
05. How long will I have access to the program?
You’ll have lifetime access to the core program materials, so you can revisit them anytime.
06. What’s the investment?
The program is $1,500 pay-in-full or $500/month for 3 months.
Who’s Behind The Story-Seller’s YouTube Lab?
Hi, I’m Danielle, a former TV news reporter turned copywriter and video marketer.
For nearly 7 years, I worked in broadcast journalism, mastering how to create compelling stories that grab attention, keep viewers engaged, and make an impact…all in a matter of seconds.
Now, as a copywriter and video marketer, I help entrepreneurs create story-driven content that builds authority and attracts clients.
Since starting Chayil Media Publishing in 2019, I’ve worked with some amazing folks, including a Shark Tank-featured company whose products have hit the shelves at Walmart, Target, and Amazon.
And by the way, you don’t need a big YouTube following, viral trends, or fancy editing to grow your business with video. You need a clear, repeatable storytelling strategy, and that’s exactly what I teach inside The Story-Seller’s YouTube Lab.