Here’s the thing, ghosting your email subscribers isn’t cool.
Now, trust me I understand just how busy things can get while building your brand, but here’s the truth – your marketing matters.
Here’s Why:
The chances of someone actually taking action with this tactic is very low because you haven’t taken the time to nurture your audience.
This is why I believe your email sequence should include teachable moments.
After introducing your offer in one email and sharing why it’s beneficial or how it can indeed change their lives, you’ll want to follow up with an email that educates
This is done by equipping your audience with a few tips or common mistakes that you’ve seen your target audience makes. The key is to tie this valuable information back to your offer.
If you commit to delivering quality email sales copy to your audience, the results include:
- Building brand awareness
- Interest and consideration from potential clients or customers
- Engagement
- Loyalty and intent
Remember, quality content CONNECTS with your audience.
Have questions about how you can amplify your next email sales campaign?
Click here to send me a quick email and share your questions with me. I’d love to hear your goals in terms of truly reaching your target audience.
Talk soon! – Danielle, Your Strategic Brand Storyteller
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