I want to bring to light a few mistakes that a few entrepreneurs are making while launching their course or program.
Ready?
Let’s get into it:
🚫 Not thinking about why your course or program is the best solution
There are tons of courses or programs out there, but what makes yours different? Why is it the BEST solution to your ideal customer or client’s problem? While you’re creating your course or program, be mindful of this. I usually include this information on my client’s sales page and in their email funnel.
🚫 Not thinking about frequently asked questions
There’s no doubt it – people will have questions before investing in your course or program. These questions are usually about refund policies, length of your program or course, who the course or program is not for, etc. This is something that you want to think about as well while creating your course or program.
🚫 Not setting goals for your course or program.
After all your hard work, you don’t want to look back and wonder “Did I really do well?” Before you put your course or program out into the world, you want to set goals for yourself in terms of revenue – how many sales you would like to come from your email list or social media platforms, etc.
It’s so easy to forget these…
I get it.
You’re working away in your zone of genius and you don’t want to think about extra “stuff.”
However, at the end of the day, “that extra stuff” can make a difference in someone saying yes to your course or program.
I hope this is helpful. – Danielle
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