by Danielle Wallace | Mar 23, 2022 | Email Copywriting
So, you just found the right template on Canva for your freebie – spent hours editing it, shared the juicy details all over social media, but once it’s put out there… *crickets* Your target audience is not subscribing to your freebie. I GET it. I...
by Danielle Wallace | Mar 15, 2022 | Uncategorized
When you’re stuck amplifying your brand’s copy, it might seem like you’re the only one who isn’t attracting the right clients or customers. Maybe you find yourself thinking “What is my competition doing that’s working?” Or maybe you’re Googling every possible...
by Danielle Wallace | Mar 8, 2022 | Uncategorized
CONFESSION: My notes app is out of control! Because I’m always keeping a running list of story ideas for content. When I left TV news, I brought this habit – and many others with me. So, instead of jarring my mind during content creation...
by Danielle Wallace | Feb 28, 2022 | Uncategorized
I know just how overwhelming it can be listening to all the “gurus” about content creation. It’s super easy to get stuck doing “all the things,” worrying about algorithms, or how many people are subscribed to your email list. Frustration and stress only...
by Danielle Wallace | Feb 15, 2022 | Website Copywriting
So, you’ve got a great course or program that you’re ready to market to the world. Now, before you do, are these 3 things at the center of your marketing: Strategy, authenticity, and empathy? Leading with these elements is the ultimate way to set...
